Rieju Motorcycles & Scooters
RIEJU started in 1934 and is the only motorcycle manufacturer that remains 100% Spanish.
Rieju currently has an extensive all-road range (MRT, MARATHON, TANGO as well as the leading developments of the PRO range in 50cc 2T and 125cc 4T). This is complemented by the 100% sport road vehicles such as the RS3 family (the product with the highest production figures) and the new electric bicycle e-Bicy.
All these products have been well-received in markets like Germany, Spain and France – mainly off-road – with 20,000 motorcycles produced in Spain every year, with the support of a solid corporate structure and a concern for the environment.Our vehicles with gearboxes are made exclusively in the Figueres factory and only use components from prestigious brands of Spanish and Italian suppliers. In 2010 we exported 80% of our production, placing us among the leaders of the market for mopeds with gearboxes. We had a share of the European market that exceeded 17%, with direct sales of our motorcycles in Spain, France, Italy, and the UK and with sales via importers for the rest of the CEE countries.
We currently sell our products in 20 countries. RIEJU Italia and RIEJU UK subsidiaries were created during 2007 in response to RIEJU’s strategy of direct access to existing and potential markets. This ensures that dealers and end-users receive the highest level of RIEJU customer and Post-Sales service as well as making it easier for the young motorcycle enthusiast to find our products and to enjoy the confidence that RIEJU’s guarantee of quality brings. One of the most important characteristics of every vehicle designed and produced at RIEJU is their versatility. All are created with multipurpose usage in mind and take into account ease of driving with two objectives: safety and user enjoyment. This versatility brings another advantage: personalisation. The majority of the vehicles that we sell can be adapted and transformed according to the personality and tastes of the individual user.
Engineering and design Quality lies at the heart of our technical department (engineering, design and R+D) guaranteeing that our products are reliable and function well, using only carefully selected components purchased from our suppliers. Production Because we make all the critical parts of our motorcycles at RIEJU, we are constantly incorporating the latest technology – using cutting edge machinery to produce components or, for example, to spoke our tyres. We have 3 paintwork tunnels, welding robots and tool machinery to mechanise and assemble the different parts of our vehicles. And it goes without saying that behind every machine stands the best team! Assembly line We have three assembly lines (we say 2 + 1) where we assemble 25 out of the 27 models that we currently manufacture. Two of these are used to assemble the whole RIEJU range. The smallest was built for the MX Junior and is where we assemble the whole Tango product family. We will soon be adapting one of these for a new concept in assembly– the design, try and buy it system. Perfect for the personable Tango model. Logistics and parts We directly supply the network of RIEJU stores, sending our motorcycles and parts from the finished product and parts warehouse to more than 20 countries. We supply material from the RIEJU logistics warehouses to more than 820 Official Dealers in Europe and worldwide importers, offering them a constant, flexible service. Our parts list also includes classic models (we call these our historic parts). After-Sales service Our After-Sales service (available in Spain, France and Export zones) is one of the best in the motorcycle world (not our words – it’s the opinion of our network of dealers). The direct link between our Sales and Quality assurance departments and the “PC RIEJU” system is a key factor in providing fast and efficient supply and solutions.
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